For those of you who are unsure of what a look book is- it’s a publication compiled by an agency or press team (usually bi-annually) that comprises of the collection for the upcoming season. It is then sent out to journalists and bloggers to use the images in domestic and international media like magazines, newspapers, websites and blogs to promote a brand.
Stylists and photographers are commissioned to create a ‘look’ based on a brief from the client and this time around I was luck enough to have been appointed for the AW15 season!
I hope you enjoy these images as much as I loved producing them!
PS and yes, all the products in these images are available from Marks and Spencer.